1.2M
Total Reach
4.9%
Engagement Rate
Multi-platform
Platform
Campaign Overview
A sports nutrition brand launched a new protein range targeting fitness enthusiasts. Adacity built a cross-platform campaign spanning Instagram Reels, YouTube Shorts, and creator Stories.
20 fitness influencers demonstrated workout routines incorporating the product, with swipe-up links and discount codes. We tracked code redemptions and engagement by creator tier.
20 fitness influencers demonstrated workout routines incorporating the product, with swipe-up links and discount codes. We tracked code redemptions and engagement by creator tier.
Key Highlights
- 20 fitness creators
- Cross-platform Reels + Shorts
- Workout integration content
- Unique discount codes per creator
- Redemption tracking dashboard
"Our protein line sold out online within 10 days. The creator content was the main driver."
Founder, FitFuel Nutrition
Campaign FAQ
Instagram Reels, YouTube Shorts, and Instagram Stories.
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